Gardman launches QR codes point of sale for grow your own

Gardman is using QR codes on its 'Grow It!' consumer point of sale leaflets this spring for the first time.

Consumers who pick up the leaflets in store can navigate to www.gardman.co.uk where all the grow your own advice leaflets are available as downloadable pdfs.

Gardman marketing director Jane Lawler said:

"We think that with easy accessible and concise advice, more consumers will have the confidence to grow a wider range of fruit and vegetables.

"The range of leaflets we’ve produced focus on easy crops with which they are most likely to achieve great results with minimum expertise. The leaflets also point consumers to the products they are likely to need and will find in store.

The series comprises five titles: peas and beans; potatoes and vegetables; salad and herbs; strawberries and soft fruit and tomatoes which can be downloaded from http://www.gardman.co.uk/new-grow-your-own.


Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Read These Next

Xylella host plants losing favour

Xylella host plants losing favour

Garden centres are withdrawing from selling plants that host Xylella, even when they are available from Xylella-free areas.

Sisyrinchium

Sisyrinchium

This huge but slightly odd genus offers multiple choices for the rock garden or alpine house, says Miranda Kimberley.

Horticulture education update - staying on course

Horticulture education update - staying on course

Raised levels of investment in horticulture education and increased student take-up is welcome news for the industry, says Rachel Anderson.


Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +
Horticulture Jobs
More Horticulture Jobs

Horticulture Week Top 100 GARDEN CENTRES

Our exclusive ranking of garden centre performance by annual turnover. 

Garden Centre Prices

Peter Seabrook

Inspiration and insight from travels around the horticultural world
 

Read more Peter Seabrook articles

Neville Stein

Business advice from Neville Stein, MD of business consultancy Ovation
 

Read latest articles