Gardman doubles artificial plants range

Following Gardman's 2017 "significant" growth in artificial decor products for outdoor spaces, Gardman have expanded the artificial category with double the number of SKUs.

Image: Gardman
Image: Gardman

At Glee this 11-13 September at Birmingham NEC, Gardman will bring the whole artificial range under their decorative brand, EdenBloom, which launched in 2016.

Gardman has introduced more lines, including a range of realistic, maintenance-free trees, weighted hanging baskets and floral trellis in a range of sizes.

Junior brand executive Sarah Coleman said: "The launch of our pre-merchandised artificial trellis

last year was such a great success that we are now extending the range and are even more excited about introducing our new floral artificial trellis lines for 2018. As well as new SKUs, these too will be available in EdenBloom branded pre-merchandised solutions, making it quick and easy for retailers to display and drive those off fixture sales."

Other new products and sub-ranges include a premium range of plant support products under the
Blacksmith brand, premium quality aluminium greenhouses in a box, and more Moulton Mill tools.

Meanwhile, at Glee, Crest Garden will launch in-store display equipment across their full range of brands – Kent & Stowe, Flopro and Plantpak.

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