Gardeners' World team behind the times, say suppliers

Gardeners' World researchers are not picking up on new techniques, say suppliers.

They say the public need more education from TV about how to grow fruit despite the
BBC and RHS's new campaigns to push fruit growing as the next big thing after successful grow-your-own vegetable campaigns in the past two years.

Gardeners' World presenter Carol Klein's new book Grow Your Own Fruit is released on 5 January. Its predecessor, Grow Your Own Veg, sold 300,000 copies.

But Suttons marketing manager Tom Sharples said: "We need to produce more information about fruit. TV-wise there could be more coverage of new techniques.

"The grafted tomato was a tremendous success last year but to get that across as a new technique is a problem. We want to show the benefits of the technique. But a lack knowledge on the research side is to blame.

"They need to show new ways of getting the message across. We have an advantage in that Toby Buckland is there now at Gardeners' World. He has more belief in the trade than Monty Don had, but that's not difficult."

The Conchita, Dasher and Elegance grafted tomato produces fruit earlier and for longer and they are more resistant to disease.

Mr Fothergill's marketing manager Ian Cross said: "Growing fruit is more involved than sticking in lettuce, for instance. Container grown fruit such as figs and blueberries has had success."

#Sharples added that producers now accepted edible seeds are selling 70/30 better than flower seeds.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Read These Next

Tree planting guide - three basic rules

Tree planting guide - three basic rules

Choosing the right plant, correct planting procedure and best aftercare are the three basic rules for sucessful tree planting, Sally Drury explains.

Tree planting - what are the benefits of planting trees?

Tree planting - what are the benefits of planting trees?

Mitigating climate change, providing windbreaks and reducing the risk of soil erosion are some of the best reasons for planting trees, says Sally Drury.



Beautiful but underused, this tall and elegant plant can persist for years, says Miranda Kimberley.

Horticulture Jobs
More Horticulture Jobs

Industry Data

An exclusive report for HW subscribers revealing the key development trends, clients and locations for 2017.

Are you a landscape supplier?

Horticulture Week Landscape Project Leads

If so, you should be receiving our new service for Horticulture Week subscribers delivering landscape project leads from live, approved, planning applications across the UK.

Landscape Contracts & Tenders

Products & Kit Resources

BALI National Landscape Awards 2016

Read all about the winning projects in the awards, run in association with Horticulture Week.

Noel Farrer

Founding partner of Farrer Huxley Associates Noel Farrer on landscape and green space

Read Noel Farrer