Illustrations are designed to "appeal to those looking to buy premium seeds, bulbs and gifts for the core mature garden centre audience". The Bees Seeds range will also include growing kits and extras such as compost and sweet pea netting.
G Plants’ Director Alex Reihl said: "By resurrecting the Bee Seeds brand, we've created a range of
products that although do not display the G Plants logo, are all produced with the highest specifications, with seeds and bulbs coming from Europeanstock, and packaged in our own factories to ensure quality and quantity."
"In addition, our license agreement with Disney is very exciting not just for us or our customers – but for children’s gardening in general. Parents will soon be able to buy growing kits, garden ornaments and other fun garden products featuring their child’s favourite characters."