Fair trade on the agenda at IPM

The Dümmen Group will shortly become the first producer of young plants worldwide to be certified with the Fairtrade Mark.

In future Dummen, as announced at IPM last week, will supply fairly traded poinsettias under the Red Fox brand to international pot plant producers, aiming for a ethical, transparent production chain. Young Plants are the UK’s distributor for these and other Red Fox products.

Red Fox poinsettias have been examined and certified at the mother plant facility in Ethiopia through to rooting stations at Dummen HQ at Rheinberg, Germany and the nurseries that raise the young plants to maturity.

Dümmen Group will, by next year, be supplying other bedding and balcony plants with the Fairtrade mark from the same farm in Ethiopia where the biggest product group is geranium.

Young Plants owner Newey Group managing director Alex Newey said: "Dynamism and acute business acumen are qualities we value highly, and that, coupled with some of the best products available make the products offered by DNA Green Groups associated companies particuarly attractive for us. We will be striving to bring something very fresh and new this year and are hugely excited about presenting this to the market at our open week : FLORAFEST 22nd - 26th June."

Young Plants have withdrawn from exhibiting from the 2015 Four Oaks Show in September preferring instead to focus their efforts around Florafest 2015 and the HTA National Plant Show in June.


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