Experian predicts bank holiday retail boom

Consumer businesses including horticulture could be in for bank-holiday bonanza over the Easter weekend, royal wedding and May Day, says a market analyst.

"Easter bank holiday has traditionally shown a drop in footfall of about 25% year-on-year," said a rep for Experian FootFall.

"But when compared to a ‘normal’ Monday, numbers of shoppers are anticipated to rise by 2% for the Tuesday, Wednesday and Thursday before the wedding."

This was put down to shoppers stocking up before the royal wedding and workers booking holidays between Easter and the wedding for some serious retail therapy.

But shopping levels on royal wedding Friday are expected to be poor, with footfall flopping by 16% against last year for April 29th. 

"Retailers will be happy to hear Saturday 30th will see some bounce back from the lost footfall from the wedding day," said Experian FootFall.

Product manager Neil Bennett said: "The addition of an extra holiday for the royal wedding, the timing of Easter and, for some, better weather will mean more leisure time for people. But it won’t necessarily mean they spend this time shopping."

Based on current retail trends he expected footfall in shops to be down 25 per cent for     Easter bank holiday Monday but up 2% for Tuesday 26th, 27th and 28th April. Footfall for the royal wedding day was expected to fall 16%.


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