From Autumn 2017, two of Beefayre’s bestselling collections will be available to buy from any one of Dobbies' 34 stores across Scotland, England and Northern Ireland.
The introduction of Beefayre products will coincide with Dobbies’ launch of its revamped stores, where lifestyle brands and quality British suppliers will take centre stage. Dobbies has changed its buying team and is shifting its gift and Christmas range upwards.
Dobbies head buyer Suzanne Chapman said: "We’ve recently had a revamp of our product ranges, and have added some exciting new product ranges in our gifting areas. We are pleased to have Beefayre on board as part of our spa offering, and we know our customers will love the fact they are helping the bees, as well as enjoying their beautiful home fragrance products."
Available will be Beefayre’s Winter Garden and Bee Garden collections, which both feature three fragrances including wild fig, winter berries and spiced orange, and bluebell, honeylily and rhubarb & raspberry. All the fragrances will be available as tealights, votive, 200g and kitchen candles. Soaps, lip balms and hand creams will complete the offering.
Beefayre founder Sharon Jervis said: "We are so excited to be able to confirm our new relationship with Dobbies. At Beefayre we pride ourselves on creating beautiful, hand-crafted products and have no doubt that Dobbies’ customers are going to love becoming part of the Beefayre family – I know the bees will grateful."