Dobbies revamps gifts range with Beefayre as lifestyle brands and quality British suppliers take centre stage

Beefayre, the UK manufacturer of homewares, scented candles, beauty and gifting products, has been selected as a key supplier by Dobbies.

From Autumn 2017, two of Beefayre’s bestselling collections will be available to buy from any one of Dobbies' 34 stores across Scotland, England and Northern Ireland.

The introduction of Beefayre products will coincide with Dobbies’ launch of its revamped stores, where lifestyle brands and quality British suppliers will take centre stage. Dobbies has changed its buying team and is shifting its gift and Christmas range upwards.

Dobbies head buyer Suzanne Chapman said: "We’ve recently had a revamp of our product ranges, and have added some exciting new product ranges in our gifting areas. We are pleased to have Beefayre on board as part of our spa offering, and we know our customers will love the fact they are helping the bees, as well as enjoying their beautiful home fragrance products."

Available will be Beefayre’s Winter Garden and Bee Garden collections, which both feature three fragrances including wild fig, winter berries and spiced orange, and bluebell, honeylily and rhubarb & raspberry. All the fragrances will be available as tealights, votive, 200g and kitchen candles. Soaps, lip balms and hand creams will complete the offering.

Beefayre founder Sharon Jervis said: "We are so excited to be able to confirm our new relationship with Dobbies. At Beefayre we pride ourselves on creating beautiful, hand-crafted products and have no doubt that Dobbies’ customers are going to love becoming part of the Beefayre family – I know the bees will grateful."

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Sign up now
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Read These Next



This huge but slightly odd genus offers multiple choices for the rock garden or alpine house, says Miranda Kimberley.

Horticulture education update - staying on course

Horticulture education update - staying on course

Raised levels of investment in horticulture education and increased student take-up is welcome news for the industry, says Rachel Anderson.

Are garden centres taking business from department stores?

Are garden centres taking business from department stores?

Can other garden centres learn from Petersham Nurseries and the fusion of retail elements in its new Covent Garden outlet?

Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +
Horticulture Jobs
More Horticulture Jobs

Horticulture Week Top 100 GARDEN CENTRES

Our exclusive ranking of garden centre performance by annual turnover. 

Garden Centre Prices

Peter Seabrook

Inspiration and insight from travels around the horticultural world

Read more Peter Seabrook articles

Neville Stein

Business advice from Neville Stein, MD of business consultancy Ovation

Read latest articles