The success of the role in a contract at Kingston has led to the firm creating an additional position to cover its Birmingham contracts. The scheme will now be rolled out across other contracts in its stable.
Andy Kauffman spent three years in the post at Kingston - helping bring in more than £200,000 from external funders for the local authority - and will now take a strategic role to enable similar cash injections in other areas.
"Parks are a non-statutory service, so they are always going to be looking at budget cuts," he said. "It is about working with community groups to bring in external funding that local authorities are not able to attract."
After the award of the Birmingham parks contract to Quadron and Glendale last year, Quadron has now appointed former Butters Group technical director in cut flowers Nicola Little to the new post.
Little works closely with Birmingham City Council and groups such as the Birmingham Open Spaces Forum on issues including funding as well as biodiversity and community pride.
"The more people who become involved, the more the area improves," she explained.
"It is a win for Quadron, the city council and the stakeholders. It would be nice if every contract had its own horticultural development manager."