Consumers want packaging and food to be sourced locally

People are just as interested in the origin of their food packaging as they are in the origins of their food, a survey by packaging firm Sharpak has revealed.

Of those consumers questioned, 82 per cent want retailers to display both the origin of food packaging and the origin of the food itself, while 78 per cent said they would even be willing to pay extra for packaging sourced locally.

Andrew Copson, managing director of Sharpak in Yate, said: "We have been aware of consumers' concerns for some time. These results confirm that consumers take environmental issues very seriously and even in these lean times may be prepared to pay a few pence extra for locally sourced products packed in local packaging.

"In addition to the low-carbon products and manufacturing techniques we offer, we have always been conscious of supplying locally made packaging to local food growers and producers.

"We found that consumers believe the food industry has done a good job in using recycled products in their packaging. We are pleased to be able to continue to support local customers with products that are produced locally and employ recycled materials."


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