Call to buy more seasonal UK fruit

Fresh Source director Rob Davies extolled the virtues of seasonal UK fruit while talking to Local to London visitors and called for better communication between buyers and suppliers to ensure the best was being made of seasonal offerings.

The fruit and vegetable wholesaler said: "Rarely do chefs 'humble' themselves and ask their suppliers what seasonal ingredients they should be using, but communication is key if restaurants want to have the freshest ingredients in their food, and if growers want to get the most out of their crops. An event like Local to London is great for encouraging caterers to talk to secondary wholesalers and primary suppliers, both to find out what is in season now but also to tell suppliers what they will be looking for in the future."

Using the UK autumn apple crop as an example, Davies told his audience that while UK produce may be more expensive in some cases, its traceability, quality and reduced transportation, alongside the responsiveness to demand from UK growers, often makes it a better option for quality fruit.

He said: "Some imported apple stocks can be up to 18 months old when they arrive in the UK following ethylene treatments - if you buy British now, you know you are getting a fresh autumn apple."


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