The new site will provide the business with the necessary capacity for the continued growth of the brand and for its new range developments, Briers, which is currently based in Wincanton, Somerset, said.
With effect from 30 June 2016, the warehousing facilities in Somerset will close and despatching will be from the new site. No disruption to normal service is expected. Head office functions will continue in Wincanton and will be relocated to different offices within the town.
New job opportunities will be created in Kidderminster, Briers added, continuing: "Whilst current warehouse colleagues are aware it may be necessary to make redundancies, Briers is exploring ways of avoiding this and minimising the number of employees affected by this decision."