He said he was keen to keep the Fryers Roses brand name high profile.
The hybrid tea rose wwas bred by New Zealander Mike Athy and is available for despatch in November 2015. Potted price is £12.99 and bare root £10.
Blue Diamond's Hampton Court display was designed by Adam Leverett of Redfields Garden Centre.
TV presenter Rachel de Thame praised the rose for its cut flower colour during Hampton Court Flower Show coverage.
Roper added that it has been a "kind season" that "started later so will end later".